CORE VALUES


OUR MISSION is to establish a centre of excellence with a renowned reputation to motivate, educate and change people’s lives for the better by delivering the highest standards of physical training to improve performance, function, well-being and realise potential.


PROFESSIONALISM
We live and breathe health and fitness. It defines who we are; dedicated, hard working, driven and highly motivated. Our reputation is built on our professionalism. In providing a professional service we are committed to proficiency, reliability, and excellence in all aspects of our conduct and performance. We demonstrate this core value at all times by being accountable to our clients, to each other and by presenting ourselves in a courteous and conscientious manner.

TEAMWORK
Our clients’ goals are our goals and we strive towards achieving them together. Teamwork lies at the heart of our business model both internally and externally. We are committed to working in partnerships with our network of professionals to offer the ultimate service and pool together the best expertise in the field of exercise and nutrition healthcare.

INTEGRITY
All our customer and team relationships are conducted with honesty and transparency. We only promise what we can deliver. We have the utmost respect for our clients’ privacy, value trust and pride ourselves in our integrity. We hold ourselves accountable for our actions and are open and honest in our dealings with our clients and within the team.

COMMITMENT
We are dedicated to our industry and all that it represents. We are committed to our clients; our team; the business; to each other; to learning; to enhancing customer service at every opportunity; promoting healthy lifestyles and improving our members’ quality of life by providing long term value.

EXCELLENCE
We strive for excellence in every part of our work. Every session and every class will be a premium product without exceptions. We deliver to the highest standards 100% of the time. Our first class service utilises our experience, expert knowledge and the latest research and developments in exercise science. We aim to be role models for our clients and will never ask that they undertake any aspect of their training regime that we have not experienced ourselves.

 

Hillcliffcore values